20xReturn on ad spend
Kitchen Renovation — 7 Day Kitchen
20x ROAS: How a Family Kitchen Business Hit $100K+ Monthly
No marketing experience, no big budget. 7 Day Kitchen turned family values into a competitive advantage and scaled to six-figure months.
Results
The numbers behind the rebuild.
$100K+Monthly revenue achieved
The problem
Where the chain was breaking.
Feast-or-famine project pipeline with months of heavy demand followed by stretches with no signed contracts
Homeowners perceived kitchen renovations as month-long disruptions, making them hesitant to commit
Competing against both large contractors and DIY renovation trends that were eating into the market
What we built
The system we put in place.
The strategy centered on the speed advantage. We built portfolio-driven ads featuring stunning 7-day transformations and ran them against comparison content showing the typical 6-8 week renovation timeline. That reframe addressed the biggest objection, disruption, before prospects even raised it. We targeted mid-to-high income homeowners browsing home improvement content, then built a consultation funnel with automated follow-up that kept them engaged through the decision process.
“From struggling to find projects to consistent $100K+ months, Meta Ads completely transformed our kitchen renovation business. The portfolio-driven creative strategy was key. When prospects see a stunning before-and-after of a 7-day kitchen transformation, they're already sold before they even call. Our pipeline went from feast-or-famine to a steady flow of high-value projects.”Jonathan Malmin
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